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Welcome to Woodstock Scoops

brand identity | signage | sister location

Woodstock Scoops is a locally sourced ice cream shop offering farm-to-cone delights. Home of the famous Maple Creemee, Woodstock Scoops is located in the quintessential historic downtown of Woodstock, Vermont.

Wavy Grape was tasked with designing an approachable brand that felt authentic to its historic village location but introduced a modern aesthetic. The iconic "Scoops" character became the face of the brand along with its suite of matching characters, dreamy colors, and icons.

Our Role

Art Director

Graphic Designer

Print Facilitator


Logo Suite

Character Design

Exterior Signage


Green Screen Graphics

in Rutland, VT


Memorable design moves.

What's better than a life-sized ice cream character to create a memorable experience for your customers? We teamed up with a local print shop to make "Scoops" come to life for a Maple Creemee photo-op. Adults and children alike love this adorable character and it's been shared all over social media.

Wavy Grape in the press.

The Woodstock Magazine. 2023.
Cover and centerfold.


Simply put, our ice cream shop has never been busier and everyone loves our logo! Thanks Abby!

Read this sweet review.

- Kimberly Smith, Owner of Woodstock Scoops




more inspiration right this way...
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